Behavior change and maintaining motivation for improving fitness is difficult. These content pieces promote a coach and motivated viewers into action. Previously, I had written content for a health attraction at EPCOT Center. Later, in 2017, I was hired by a local fitness influencer, to produce a series of fitness videos. She wanted them to have a tone of sincerity and being real, meaning not highly polished with many flashy graphics.
This first video featured Beth talking about how she has seen women she coaches make a chance by taking action now or allowing themselves to be stalled in their progress because now is not the right time. There is no perfect time.
This video is a favorite concept of mine that I learned from Tim Ferriss’s book The Four-Hour Body. Muscle weighs about three times as much as fat for the same volume. Many people are discouraged when the number on the scale fails to diminish steadily, even though they are working hard. Better muscle strength and tone are signs of better health and appearance, but those results are often not clear when only judging a number on the scale.
Cherry-picking parts of one diet or workout plan and mixing it with others hurts your progress. Create one focused plan and stick to it. This video was written and produced by Mike Kunze
The more a person can make happen automatically, by creating routines, the easier it is to keep your plan on track and not lose motivation or will-power. This video was written and produced by Mike Kunze.